BCAnoteworthy november 2008 An e-bulletin of the national Business Committee for the Arts (BCA), a division of Americans for the Arts to demonstrate the value of business-arts partnerships throughout the United States. For more information about BCA and its programs, www.AmericansForTheArts.org/bca
THE BCA TEN - 2008
THE BCA TEN: Best Companies Supporting the Arts in America was presented on Thursday, October 30 during a gala event at the American Museum of Natural History, New York, NY. These businesses were recognized for their exceptional involvement with the arts that enrich the workplace, education and the community. To see a list of the companies named to THE BCA TEN - 2008 the BCA Hall of Fame and the BCA Leadership Award, www.bcainc.org/thebcaten.html.
Forum for New Ideas
Register for the Forum for New Ideas on Thursday, November 20 from 8:00 am to 11:00 am at Morgan Stanley, 1585 Broadway, New York, NY. The Forum explores innovative ways for arts and business to work together. Speakers include Lisa Dennison, Chairman, Sotheby's North and South America, Anne Pasternak, President and Creative Director, Creative Time, and Claudia Kotchka, Vice President, Design, Innovation and Strategy, Procter & Gamble. The panel is moderated by Larry R. Thompson, President, Ringling College of Art & Design. The national sponsor is Herman Miller Foundation, Zeeland, MI, and the New York sponsor is Morgan Stanley, New York, NY. To register, www.bcainc.org/forum.html.
FACTS & FIGURES
Cause Related Marketing Successful
A new consumer behavior study by Cone Inc. and Duke University's Fuqua School of Business reported that cause related marketing can increase sales by as much as 74%. However, only 58% of Americans believe companies are providing enough details about their cause marketing efforts. For information, www.coneinc.com.
Donors Start Cutting Back
According to Capital One, half of the respondents in an online poll have reduced or suspended contributions. Eight in 10 respondents are concerned about their personal finances. For information, www.philanthropy journal.org.
Museums Respond to Economic Crisis After Building Boom
After a nationwide boom in museum expansions, museums must find ways to cover costs of operating new wings, paying for staff and in some cases, finish paying for construction. New wings and galleries were supported by donations from many Wall Street executives whose continued support is not guaranteed. A handful of museums also financed expansions with bond issues which face climbing adjustable interest rates. For information, www.wsj.com.
Gap Highlights Employees Volunteerism Through Corporate CreativityDON'T MISS
Gap, Inc. launched a pilot contest called "Press Play: be the Change." Employees were encouraged to submit homemade videos of their volunteer efforts. Employees, friends, families, customers and nonprofits voted on the submissions. Winning videos received $10,000, $7,500 and $5,000 for their featured nonprofit. For information, www.pressplayatgap.com
Ready to Innovate
U.S. employers rate creativity/innovation among the top five skills that will increase in importance over the next five years, and stimulating innovation/creativity and enabling entrepreneurship is among the top 10 challenges of U.S. CEOs. But how to foster creativity in new entrants to the U.S. workforce? In November 2007, The Conference Board and Americans for the Arts, in partnership with the American Association of School Administrators, surveyed public school superintendents and American business executives to identify and compare their views surrounding creativity. To read the report, www.AmericansForTheArts.org.
Daimler Financial and Kennedy Center Team Up for Arts Education
A new education program at the John F. Kennedy Center for the Performing Arts combines media digital technology and the creativity of middle school students. A Daimler Trucks of North America bus outfitted with media creation tools will travel to middle schools across the country. Students will learn story telling from a Kennedy Center theater professional and create digital media projects. For information, www.daimlerfinancialservices.com.
Leadership in Tough Times
In this 90-minute webinar, Americans for the Arts President and CEO Robert L. Lynch will moderate a discussion on the strategic questions that savvy arts leaders consider when facing a major challenge-changes in the economy, content controversy, funding crises, and more. For information, www.AmericansForTheArts.org.
Art Basel Miami Beach
From December 4-7, 220 of the world's leading galleries will be displaying their art in Miami Beach. Art Basel Miami Beach is sponsored by UBS, with Associate Partners, Cartier, NetJets Inc. and AXA Art. For information, www.artbaselmiamibeach.com.
SPEAKING FROM EXPERIENCE
"At Anadarko, we recognize how the arts catalyze our creativity, nurture our inventiveness and infuse our passions as a society. These are the words that also drive our ability to provide energy resources that are vital to the world's health and welfare. In this spirit, Anadarko supports arts initiatives worldwide that add diversity to our communities, expand our understanding of the human experience and provide inspiration to our children."
-James T. Hackett, Chairman, President and CEO, Anadarko Petroleum Corporation