A Different Tempo: African American Attendance at Performances of the Cleveland Orchestra
GENERAL
Attracting more people to the arts is a major goal of museums and orchestras throughout the country. As Feldstein (1991, 9) has commented in his volume on the economics of art museums, too little is done to attract members of the public who normally do not come to the museum, too little is done to educate those who do come, and too few specialized exhibitions are presented for relatively well-informed museum visitors. Shrinking budgets, cross-cultural influences, shifting cultural tastes, and, most significantly , population changes, have combined to redraw the cultural map of the . In this climate of rapid change and economic uncertainty, arts organizations find themselves scrambling for their artistic and financial lives. Increasingly, they are looking to new audiences and consumers as part of their survival strategy.
CONTENTS
Theoretical argument.
Methods.
Findings.
Analysis.