The new season is upon and I’m sure many community engagement managers out there spent the summer making plans for a variety of initiatives.  Probably high on that list were “diversity initiatives”.

If you google “diversity”, the definition is “variety; a range of things.” Nowhere in there does it say “putting people of different skin tones into theater/concert hall/museum seats,” but in so many organizations, both in the arts world and non-arts world, that is what the definition means. And if we’re in fine and performing arts aka high-art organizations (and especially in many places in the South), “How can we diversify our audience” is code for “How can we get more non-White people to buy tickets”?

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Sarah Marczynsk