The 2018-2020 Americans for the Arts Strategic Plan


Our vision is that the arts are recognized as integral to the lives of all people and essential to healthy, vibrant and equitable communities across the nation.


Our mission is to build recognition and support for the extraordinary and dynamic value of the arts and to lead, serve, and advance the diverse networks of organizations and individuals who cultivate the arts in America.


Lead and develop individuals and organizations to strengthen their capacity to serve communities through the arts and to help build environments in which the arts and arts education thrive.


Expand individual awareness and recognition of the value of the arts and arts education as central elements to a vibrant and equitable nation.


Generate equitable and effective public and private sector policies and resources to anchor the arts and arts education as core elements of American quality of life and civic health.


Advance the operational stability of the organization and its ability to be nimble and innovative when responding to opportunities and challenges.

To accomplish our work, we are committed to the following values:

  • Creativity and Innovation
  • Diversity and Inclusion
  • Collaboration and Community Building
  • Integrity, and
  • Access to the arts for all.

Americans for the Arts 2018-2020 Strategic Plan (pdf)

Americans for the Arts 2018-2020 Strategic Plan (En Español) (pdf)

Over the next three years, Americans for the Arts’ members, stakeholders, partners, board, and staff, will work toward the goals laid out in this strategic plan to educate our field, communicate the power of the arts to decision makers, advocate for more resources, and innovate in ensuring the sustainability of the organization.