Ms. Mara Walker

Nonprofit Arts Women Rock

Posted by Ms. Mara Walker, Sep 04, 2018


Ms. Mara Walker

Throughout this fall, Americans for the Arts is curating a blog series featuring the voices of women in leadership roles at nonprofit arts organizations. It would be easy to say that we are holding this blog series because of the recent surge in the women’s movement, or because today women are still not paid as much as men for their work and deserve a spotlight, or because it would be sport to call out the men who have abused their power over women. The truth is, we simply felt it would be amazing to lend a microphone to these women to hear their perspectives about what it means to be a woman in an influential role in the arts today. It is our hope that through these blogs, other women will feel empowered to take on leadership roles and in turn encourage other women to do the same.

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Ms. Mara Walker

A Commitment to Moving Forward Together

Posted by Ms. Mara Walker, Jul 27, 2016


Ms. Mara Walker

The world is in turmoil and I want to work at a place that is invested in making positive change and where the staff is committed to growing, learning, and deeply caring about each other. I hoped our staff retreat would reaffirm these characteristics of Americans for the Arts while giving me the faith I need to keep moving forward.

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Ms. Mara Walker

Moving Arts Leadership Forward, Response by Mara Walker, Chief Operating Officer, Americans for the Arts

Posted by Ms. Mara Walker, Mar 15, 2016


Ms. Mara Walker

It’s not breaking news that America is in the midst of major change due to an aging and diversifying population. And it’s not unusual to be in conversations about how those changes are impacting the leadership of our nation’s nonprofit arts organizations. As the new William and Flora Hewlett Foundation report indicates, economic pressures and shifting demographics have led to cross-generational workplaces that require new strategies for building deeper appreciation for the range of voices and experience that exist within our organizations.

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Ms. Mara Walker

Americans for the Arts Releases Its 2015-2017 Strategic Plan

Posted by Ms. Mara Walker, Dec 11, 2014


Ms. Mara Walker

This month, Americans for the Arts releases its 2015-2017 strategic plan. For an organization that's been around 55 years you might wonder, so what? The truth is, Americans for the Arts actually lives by its strategic plan, and this one, more than ever, focuses on our number one priority: building recognition for the transformative power of the arts in all of our lives and communities in new ways.

We have always been working to help decision makers understand the impact of the arts in building better places to live and work. Through research, professional services, advocacy, visibility and policy development, Americans for the Arts has remained committed to educating decision makers about the impact of the arts, increasing resources and policies for the arts and arts education, and generating awareness that the arts are more than a great way to spend your Saturday night, and in fact, change lives.

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Ms. Mara Walker

Fostering a Culture of Giving in Hong Kong

Posted by Ms. Mara Walker, Dec 17, 2013


Ms. Mara Walker

Mara Walker Mara Walker

I recently returned from Hong Kong where I participated in the International Arts Leadership Roundtable organized by the Hong Kong Arts Development Council. As with many countries around the world, the arts and culture organizations in Hong Kong are often funded 70, 80, or 90% by the government. They need to diversify their funding pool and are looking to the United States as a model. I was the only American among other arts representatives from Australia, Canada, England, Singapore, Japan, Korea, and many others from Hong Kong itself - all envious of our perceived high degree of private sector resources going to the arts, our ongoing ROI on public sector support, and the existence of Americans for the Arts to advance all of the arts for all the people in this country.

While there is money on the ground in Hong Kong, evidenced by the beautiful Hong Kong skyline and downtown light show I witnessed nightly, there isn’t a culture of giving. Leaders from the arts, academia, business, media, and government were brought together to discuss how to create change and foster giving to the arts and it was great to be a part of the conversation.  Americans for the Arts staff are often asked to travel around the world to talk about the U.S. funding model for the arts in order to provide a roadmap for such change. There is a sense that we’ve figured it out. It’s true that we have a long tradition of giving in this country, but private sector support could - and should - be larger. It currently accounts for roughly 30% of an arts organization’s budget, with individual giving accounting for a majority and corporate and foundation support behind. IMG_5626

On a positive note, we are seeing increases in businesses giving to the arts (2012 saw a return to 2006 levels of support) but only 4.6% of total corporate giving goes to the arts, as those dollars are always competing with social and health causes for attention. Businesses focus their arts giving on impacting the communities in which their employees live and work, and we are working to build the awareness about how partnering with the arts can help them reach their business goals. I spoke about our pARTnership Movement campaign when I was in Hong Kong and how we are demonstrating that connection by changing the dialogue to less be about an ask for money and more about building strong and lasting arts and business relationships that are mutually beneficial - financial support often follows.

That isn’t to say that “the ask” isn’t important. “The ask,” whether for funding or partnering, is everything. Positioning the arts as a solution provider that builds employee creativity and retention and strengthens the community is key. We have seen the power of collaboration time and time again, which is why we feature success stories on our website, recognize where partnerships have been effective through our BCA 10 awards and communication vehicles, and share ideas for creative partnerships at conferences and gatherings.

Our meeting space in Hong Kong was in the new Asia Society complex which beautifully stands as a testament to partnerships, constructed with funding from both government and private sources. The venue now has not only a meeting space but also features a theatre and gallery, where they were showing the daring “No Country: Contemporary Art for South and Southeast Asia” exhibit, jointly presented by the Asia Society Hong Kong Center and The Solomon R. Guggenheim Foundation New York as part of the Guggenheim UBS MAP Global Art Initiative.

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Ms. Mara Walker

The One Not to Miss

Posted by Ms. Mara Walker, May 28, 2013


Ms. Mara Walker

Mara Walker Mara Walker

June seems like convention season in the arts world. There are lots of national arts organizations developing educational and networking programs for their constituents.  If you are an arts discipline organization like a theatre or chorus or a service organization like a local arts agency there is a gathering for you next month.

Why choose the Americans for the Arts convention? Sure, it has workshops like other conferences and we cover topics like finding creative funding sources for your work, getting arts supportive local ballots passed, mapping your cultural ecosystem, serving diverse audiences, working toward equitable funding for the arts and much more. Naturally, it has receptions at amazing venues like The Andy Warhol Museum and the Mattress Factory. Yes, it has amazing award winning, game-changing speakers like Jim Messina, Manuel Pastor, Bill Strickland, Paula Kerger, Gary Knell, Quiara Alegría Hudes, Adam Goldman, Matt Arrigo, Tim McClimon and Edgar Smith. And there will be plenty of opportunity to hear from peers, colleagues and decision makers about how they are ensuring the arts are sustained and seen as core to building better communities.

We’ve picked an amazing city, Pittsburgh, for the convention where you can literally see the arts making a difference as you walk down Liberty Avenue. In return, Pittsburgh has the Three River Arts Festival, Gay Pride and baseball games taking place while we are there, June 14-16, so you can have the best of times.

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Ms. Mara Walker

It's All About Choices: Women (and Men) Can Have It All

Posted by Ms. Mara Walker, Jul 10, 2012


Ms. Mara Walker

Mara Walker Mara Walker

Anne-Marie Slaughter's "Why Women Still Can't Have It All" in the current edition of The Atlantic got me thinking.

I do believe a woman can have it all. Life is all about choices—this is just as true for men as it is for women.

I have a theatre degree and had seen women with their children playing hide and seek in rows of seating or with their Barbies in the aisles during rehearsals, one eye on their napping baby and the other on the actors they were directing and made a different choice for myself.

I so admired these mothers, but wanted something different and opted to try to impact theatres by being an attendee and board member and make my living advancing the arts in other ways.

I got lucky in working for Americans for the Arts, and its predecessor organization. I love this work. It is hard and important. That said, I was honestly relieved when my husband came home miserable from a job he hated and we agreed it would be best for him to stay home for a while. I wanted him to be happy and thought it would be great for him to be available to take my daughter to doctor visits and soccer practices.

It meant major financial sacrifices for sure, but it enabled me to do this job and at the same time rarely miss a soccer game, crew match, helping her study for exams, or walking her through a difficult social situation at school. I made an agreement with Bob Lynch (our President and CEO) that I would get in the office early and start running, but I would be out of here each night in time for dinner (with obvious exceptions for events and conferences).

There are great role models all around me. I have never looked for society to tell me who I am supposed to be, how I am supposed to spend my time, or what I am supposed to do with my life. I have gone with gut and drive. I never worried about whether a man was climbing higher or getting paid more.

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Ms. Mara Walker

What I Look for in a Job Candidate

Posted by Ms. Mara Walker, Nov 18, 2011


Ms. Mara Walker

Mara Walker

Mara Walker

We all know finding a job is no easy task these days. To help, we just completed the second in a series of webinars about how to get a job in the arts today.

It featured four brilliant colleagues and myself:  Tara Aesquivel from Emerging Arts Leaders/Los Angeles; Stephanie Evans Hanson from Americans for the Arts; Marialaura Leslie from the Flushing Council on Culture and the Arts; and Jennifer Cover Payne from the Cultural Alliance of Greater Washington.

Last week's webinar focused on the interview process from the perspectives of both the interviewer and the interviewee, and included a lot of valuable tips. Our previous webinar talked about getting noticed through a cover letter and resume that clearly explain why you are the right person for the job.

I have the privilege of interviewing all of our finalists for positions at Americans for the Arts and regardless of the level of the position or whether the job is operational or programmatic in nature, here’s what I look for in an interview:

1) Personality: Come into the interview relaxed, interested, and prepared. Be genuinely enthusiastic about the organization and the job and let it show. The interviewer wants to know that you are a good fit and if you seem uncomfortable or disengaged during the meeting, then they will assume that’s the real you.

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Ms. Mara Walker

Demonstrating the Power of the Arts

Posted by Ms. Mara Walker, Feb 14, 2011


Ms. Mara Walker

Mara Walker

Mara Walker

Last week I had the opportunity to see the arts at work in a few interesting ways.

I was invited by Frank Hodsoll to experience The Great Game: Afghanistan (a play that explores the history of the country and it's culture right up to present day) for an audience filled with military personnel at all levels, and representatives from the Department of Defense and Department of State. I heard from those federal leaders and Martin Davidson, head of the British Council, about how powerful the arts are as a mechanism for causing these key leaders to think about our involvement in Afghanistan in a new way.

On Friday, I heard Anna Deavere Smith talk at The Aspen Institute on "The Artist's Voice for Social Change" and her commitment to using characters and the arts to get people to engage in their communities. She combines her interviews with thousands of union leaders, political officials, members of the public, and so many others into powerful theater that begs us to think for ourselves and get involved.

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