This workbook focuses on one of the many ways arts organizations can work with businesses: corporate art activations. This concept lives under employee engagement as culture building or creativity training as well as physical space transformation. Brooklyn-based limeSHIFT has developed a methodology for delivering this type of engagement through visual or experiential art focused on increasing employees’ capacities to work collectively and collaboratively with empathy, from a heightened state of attention and observation, and with a newfound ability to innovate and change. limeSHIFT’s art activations work at the intersection of people and place, stimulating both through purpose. Underlying this work is a client-driven service solution that aims to help organizations achieve their goals.

Each workbook in this series is based on a specific organization’s programs, philosophy, and tactics to generate positive employee engagement programs for the business community. This workbook focuses on limeSHIFT, a creative agency that activates people and place with purpose through art. By bringing art and artists into communities, limeSHIFT transforms spaces into a reflection of community vision and an inspiration for creativity, productivity, and connection. This workbook chronicles the origin of this Brooklyn-based organization and the founding case study that established how it engages with businesses.

This workbook focuses on one of the many ways arts organizations can work with businesses: corporate art activations. This concept lives under employee engagement as culture building or creativity training as well as physical space transformation. Brooklyn-based limeSHIFT has developed a methodology for delivering this type of engagement through visual or experiential art focused on increasing employees’ capacities to work collectively and collaboratively with empathy, from a heightened state of attention and observation, and with a newfound ability to innovate and change. limeSHIFT’s art activations work at the intersection of people and place, stimulating both through purpose. Underlying this work is a client-driven service solution that aims to help organizations achieve their goals.