Author(s): California Music Studios
Date of Publication: Jan 01, 2014

California Music Studios uses research from a 2013 PBS Learning survey of teachers from all grade levels to report the benefits of Music Technology in education.

Author(s): Albert, Peter; Allen, David; Bloodworth, Sandra; Emsden, Maya; Lombardi, Pallas C.; Priester, Mary; Spieler, Christof
Date of Publication: Jun 01, 2013

The integration of public art and the emphasis on design excellence and art in transit is a global phenomenon codified in the U.S. more than three decades ago. The periodic defining and recommendation of best practices ensures the continued relevance of processes and protocols used in the field. This paper documents best practices used by experienced transit art administrators who are well versed in contemporary art and have developed comprehensive art in transit programs across the country. 

Author(s): Americans for the Arts
Date of Publication: Jan 01, 2013

The marketing philosophy of these digital times is undeniable: varied, visually rich content is the key to a successful marketing mix in 2013. Review some of the best infographics in the e-book, Marketing Mixology:13 Social Media Infographics Every Marketer Needs to See. Infographics are now more elaborate and informative than ever. And it’s no wonder—infographics pack a punch. They frame data so that numbers construct a story, allowing users to digest information in a compelling, accessible way. This carefully-curated collection of social media infographics

Author(s): Americans for the Arts
Date of Publication: Jan 01, 2013

In this E-book, Hearty, Wholesome, and Homemade: Building an Instagram Community That Thrives, you'll find:

  • Why Instagram is the perfect platform for developing a digital community and how to make your community its most honest and inclusive
  • Inspiring quotes, notable case studies, and handy “bread and butter” takeaways for putting your learning into practice
  • A battery of handy tools for tracking the success of your Instagram community

Author(s): Kristin Thomson, Kristen Purcell, and Lee Rainie
Date of Publication: Jan 01, 2013

The report Arts Organizations and Digital Techologies shares results of a survey to explore how arts organizations use technology and how it impacts their work.

Cultural organizations like theater companies, orchestras, and art museums are using the internet, social media, and mobile apps to draw in and engage audiences, provide deeper context around art, and disseminate their work beyond the stage and the gallery.

Author(s): Americans for the Arts
Date of Publication: Jan 01, 2012

In this e-book, 13 Social Media Infographics That Every Marketer Needs to See, Volume 2, you will:

Author(s): Americans for the Arts
Date of Publication: Jan 01, 2011

In this e-book, 6 Ways to Keep it Personal: Engaging & Managing Your Audiences Innovatively, Authentically, & Personally, you will:

  • Enter into the mobile marketing arena to learn which practical tools are best to reach your audiences on the go
  • Become skilled & savvy at developing a unique voice specific only to your arts organization
  • Understand why keeping your marketing personal establishes an emotional connection between your institution and your patron and ensures long-lasting patron loyalty

Author(s): The Cultural Alliance of Greater Milwaukee and the United Performing Arts Fund
Date of Publication: Nov 05, 2006

The Executive Summary for a 360 page report on how to target new customers, testing the capactiy of the market to maintain or expand audiences, identifying possibilites for audience diversification, ticketing strategies and recommendations for growth opportunities.

Author(s): Fishman, Stephen
Date of Publication: Oct 31, 2004

The Copyright Handbook provides you with all the information and forms you'll need to protect all types of creative expression under U.S. and international copyright law.

Author(s): The Kennedy Center
Date of Publication: Aug 31, 2004

The Kennedy Center Arts Education Leadership Kit provides a framework for supporting the arts education leadership development needs of cultural organizations, school district leaders, teaching artists, arts management students, and other individuals interested in their own continued professional development.