New York, New York
For more than three decades UBS has supported the arts and positioned them as fundamental to the company‘s business strategy. In addition to investing in the arts as part of its commitment to enriching the quality of life of the communities in which it operates, UBS also supports the arts to increase knowledge and understanding of various cultures and to stimulate creative thinking in and out of the workplace.
In 1971 its world-famous corporate art collection was started under the leadership of Donald B. Marron, former Chairman of PaineWebber Incorporated, to support artists of our times and to enhance the work environment for employees and customers. A selection of works from the collection of more than 900 pieces, including commissioned works by Frank Stella and Susan Rothenberg, have been on tour to major museums throughout the United States, and have been shown at the Museum of Modern Art (MoMA) in New York in an exhibition titled Contemporary Voices: The UBS Art Collection. Forty-four works from the collection have been promised to MoMA and the public has access to the entire collection through The UBS Art Collection Web Museum (www.ubs.com/artcollection).
The company also established the UBS Art Gallery in 1985 in the lobby of its midtown Manhattan building to enable not-for-profit arts and cultural organizations to mount exhibitions that might not otherwise be seen. Three thousand employees, clients and members of the general public visit this gallery daily.
To encourage appreciation and understanding of the visual arts, UBS has sponsored many major exhibitions at leading museums around the world. UBS currently sponsors several outstanding symphony orchestras and important music festivals in the U.S., including, Boston Symphony Orchestra, The Cleveland Orchestra, Los Angeles Philharmonic, Minnesota Orchestra, The Philadelphia Orchestra, Seattle Symphony and the Ravinia Festival in Highland Park, Illinois. For a number of years it has been a major sponsor of Art Basel and more recently, Art Basel Miami Beach - two major festivals of contemporary art from around the world.
UBS actively promotes its sponsorships through local and national advertising in print and radio, as well as direct mail and communications with its clients. Each ad is designed to communicate that the partnership between UBS and the arts is a partnership of shared values. This approach builds brand association for UBS and a "buzz" for arts organizations.
Beyond general operating and project support, UBS also makes grants to help the arts reach underserved youth. Most recently UBS partnered with the Cleveland Foundation to develop a unique approach to out-of-school arts education for youth. SmART in the City offers 5th and 6th graders the opportunity to experience all of the forms of the fine arts in-depth over a six week, full-day “arts camp.”
Additionally, UBS annually invites many of its clients to attend the visual and performing arts sponsored by the company and it encourages employees to volunteer for the arts and serve on arts boards. It also encourages employees to make personal gifts to the arts, which UBS matches dollar-for-dollar, and to participate in the arts by using the UBS Culture Access Program which offers employees access to major arts organizations in New York, New Jersey, Connecticut, Los Angeles, San Francisco, Chicago and the Twin Cities.
UBS's exemplary leadership and long-term commitment to supporting the arts is nurturing creativity, broadening appreciation of the arts and enriching the lives of millions in the United States and worldwide.
UBS is one of the world’s leading financial firms, serving a discerning international client base. Its business, global in scale, is focused on growth. As an integrated firm, UBS creates added value for clients by drawing on the combined resources and expertise of all its businesses.
UBS is the leading global wealth manager, a leading global investment banking and securities firm, and one of the largest global asset managers. In Switzerland, UBS is the market leader in retail and commercial banking.
UBS is present in all major financial centers worldwide. It has offices in 50 countries, with about 38% of its employees working in the Americas, 33% in Switzerland, 16% in the rest of Europe and 13% in Asia Pacific. UBS employs more than 80,000 people around the world. Its shares are listed on the Swiss Stock Exchange (SWX), the New York Stock Exchange (NYSE) and the Tokyo Stock Exchange (TSE).